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You are here: Home / Features / WOW – Women On Wheels

WOW – Women On Wheels

17th May 2018 by Motorcycleminds Leave a Comment

Pakistan – A few weeks ago we highlighted the 12th – International Female Ride Day – which took place on Saturday, 5th May.

The aim of the globally synchronized ride was that women motorcycle enthusiasts around the world would join together to “Just Ride!” for the once-a-year global action across all borders, cultures and on all forms of motorcycles.

In April on our Facebook page, we linked to ‘Motorcycle Girl’ which is a film about Zenith Irfan thought to be the first female motorcyclist to travel across Pakistan solo.

Staying with woman on motorcycles and Pakistan, recent news from the Punjab reports that in Lahore on May 13 2018, women rode pink motorcycles at an organised rally.

The rally was to celebrate the commencement of free motorcycle lessons and distribution of subsidised (The Bank Of Punjab BOP) motorcycles (Honda CD 70 Dream – Atlas Honda) in Lahore, Multan, Faisalabad, Sargodha and Rawalpindi though the ambitious Women on Wheels (WoW) campaign.

Women on Wheels (WoW)

The Women on Wheels (WoW) initiative was launched over two years ago by the Punjab Chief Minister’s Strategic Reforms Unit – SRU, with the objective of training women how to ride motorbikes instead of dependence on a male driver and riding as a pillion in a side-saddle position behind a male driver.

Chief Minister’s Special Monitoring Unit SMU (Law & Order) is an entity of the Government of Punjab and an integral part of the Chief Minister’s Office.

It has direct accountability to the Chief Minister and the citizens of the province of Punjab. Since its inception in August, 2014 SMU has already introduced ground breaking reforms in the Law & Order wing that are currently in implementation stage.

The reforms brought about by Special Monitoring Unit (Law & Order) include, but are not limited to, the following sectors: Violence against Women, Traffic, Excise & Taxation, Police, Graveyard, Library, Restaurant grading and Transport.

Strategic Reforms Unit Director General Salman Sufi has stated that, “Women-on-Wheels campaign is creating a strong wave in society pertaining to women’s mobility and access to public spaces.

The campaign has created a direct impact on hundreds of girls who relied on male members of the family for commuting to school, work or to complete errands, to now take charge of their lives”

Women on Wheels (WoW) says It has successfully provided training run by the Punjab Traffic Police, to more than 3,500 women with an aim to reach a target of over 10,000 to create a movement to empower women in Punjab, combatting street harassment, improving access to mobility and to enable rightful access to public spaces.

The initiative is supported by the Women Development Department of the Punjab Province and UN Women Pakistan.

Meanwhile women are also taking their natural empowerment in the male dominated world of Saudi Arabian women as the country moves to lift a ban on women behind the wheel and riding motorcycles. However according to Motoress the Global Women’s Motorcycle Magazine, “Saudi women are not out of the woods, as under the new order women will still need permission of a male relative to obtain licences.”

Either by changing laws or changing taboos of riding astride a motorcycle especially in religious orientated countries, the routine gender discrimination appears to be lifting for this necessary form of individual transport for women.

Original Sources – Information

Chief Minister’s Strategic Reforms Unit -SRU – On Facebook – On Twitter

The Bank Of Punjab (BOP) – Women On Wheels – WOW

Courting The Law – Women On Wheels – WOW

The Nation – WOW – Another fleet hits the road

Motoress – Saudi Women Allowed To Ride Motorcycles – Driving Ban Lifted

 

 

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Filed Under: Features, The Rider Tagged With: Organisations, Rider

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1 month ago

DROPPING THE PRICE?

In February 2024 we published an article about motorcycle theft, this was then republished in May this year entitled "Motorcycle Theft and Jolly Good Company"

In the last few months there has been a flurry of campaigns and articles by organisations involved in motorcycle lobbying.
Our article covered the issues like legislation and why part of the problem was the lack of adequate security in the manufacture of motorcycles/scooters/mopeds.

It also explained the reasons for theft, amongst which a major issue being theft for spare parts. We all know that motorcycle parts are very expensive, especially OEM parts (original manufacturer parts). Yet none of the lobbying organisations are prepared to challenge the industry to lower their prices as an attempt or even a gesture to discourage thieves from making money out of spare parts. When the lobbying organisations decide to work hand in hand with industry, it compromises their autonomy.

Then there are the "Clubs" like the Motorcycle Crime Reduction Group which are no more than talk shops where the boys (police, manufacturers, insurance companies, security companies, lobby groups etc) all sit round a table, talk a lot, have a cup of tea and biscuits then do nothing until the next meeting.

Ultimately insurers and motorcycle manufacturers don't care. If anything it gives the insurers the opportunity to increase your premiums and scare you into paying higher rates with the premise that your bike is at risk. investigativeresearch.org/documents/The%20Fear%20Industry.pdf

Also to consider that having your bike stolen can give the manufacturers the opportunity to sell more of them. The best you can get from the police is to be told that bike has been shipped to Eastern Europe rather than ending up in an auction house or in a scrap yard to be sold on in pieces.

So how about it MCIA/ACEM - how about you get the manufacturers to drop the prices of OEM spare parts? You never know, it might just make a difference.

motorcycleminds.org/2026/09/20/dropping-the-price/

Motorcycle Theft and Jolly Good Company motorcycleminds.org/2024/02/06/motorcycle-theft-and-jolly-good-company/
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Dropping The Price?

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In the last few months there has been a flurry of campaigns and articles by organisations involved in motorcycle lobbying.
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MC_Minds avatar; Motorcycle Minds @MC_Minds ·
20 Sep 2101808106846007752

Dropping The Price? Previously we published an article about motorcycle theft “Motorcycle Theft and Jolly Good Company“

In the last few months there has been a flurry of campaigns and articles by organisations involved in motorcycle lobbying.

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Dropping The Price?

In the last few months there has been a flurry of campaigns and articles by organisations involved in motorcycle lobbying.

motorcycleminds.org

Reply on Twitter 2101808106846007752 Retweet on Twitter 2101808106846007752 0 Like on Twitter 2101808106846007752 0 Twitter 2101808106846007752

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